They are not red, they are a burgandy colour, like Paul and Si say the same colour as the butt section on a Rookie. I worked with Julian on the disign of these rods, it took about a year of rods being sent to here to test, being scrapped and starting all over again, this happened 3 times before we got it right. Basicall in the end it was easier for me to give him a Rod Bar and a Rookie, I told him to build something that fits the gap between them, and he did, and they are spot on. A better build and action compared to the Rookie, with the blank thickness getting towards a Tenryu (but still only half as thick). I am happy with the result, Julian listened to the guys helping him, Henry, myself, Steve Mullins and others, and I am proud of what was achieved. Say what you like, but this is the UK's first purpose built lure rod for the UK style of lure fishing. I told Julian the other day that I will struggle to sell the 9ft and 10ft ones, he laughed today when I phoned him and said the first two I have sold are the 9ft'ers!! Customers eh!!